Why hire a copywriter?

In this oversaturated landscape, it can be challenging to grab a customer’s attention and keep it. When you work with a writer, you want someone who understands the goals of your business AND who understands your key demographic. The first step should be imagining what your customer is thinking, which is simply: “What’s in it for me?” Answer that immediately and you’re already one step ahead.

Next, be sure you work with a writer who maximizes the value of different mediums–whether it’s short and punchy for a display ad or packed with relevant information for a long-form piece. How you approach a click-through teaser should be different than a landing page.

Break revenue records. Increase click-through web traffic.

Work with a writer who’s easy to communicate with, who has the necessary experience and who has achieved big results for clients–from record-breaking sales to increases in traffic. Take your business to the next level. Contact Renee Lukas today: ReneeLukas9@gmail.com.

Marketing and Advertising Copywriter

Renee Lukas has been a marketing and advertising copywriter for 15 years, writing for a variety of industries and media. She’s done it all–blogs, SEO website content, landing pages, display ads, direct mail, promotional scripts and more. Industries include: hospitality / tourism, real estate, home and lifestyle / landscaping, retail, health and wellness, and more.

   

Landing Page Copywriter

Your landing pages make crucial first impressions. They set the tone, speak to your desired customer and, if you hire the right copywriter, should prompt customers to take action.

Blog Post Copywriter

Readers love informative lists. This blog was actually created for a rental car company on the island, which kept customers informed and connected, creating repeat business.

Graphic Design Copywriter

Working with graphic designers is key, especially when coming up with memorable headlines.  (The bottom of this ad featured a swimming pool!)

Testimonials

Renee has an extraordinary combination of strengths.  She is one of the most gifted writers I’ve ever worked with—with that speed, ease, and quick creativity of those for whom writing comes as naturally as breathing.  She is also one of the steadiest, most reliable, most collaborative “creative types” I’ve known. If you have the chance to work with Renee, jump at it!  

Candice R. Miller, Corporate Communications Supervisor, Orange Lake Resort (now Holiday Inn Vacation Club)

I have been a web developer for 20 years and I know how important it is to have quality blog posts, and web content written for high end customers. Renee understands how to write content that not only appeals to the reader but to the search engines as well. I would recommend her to anyone looking for outstanding web content.

Jodi Erickson, Your Page Today LLC